DSGN
2251
Communication Design IV: Branding and Marketing
Lecture Hours
3.0
Seminar Hours
1.0
Lab Hours
0.0
Credits
3.0
Regular Studies
Description
Students research, conceptualize, and plan branding and marketing communication campaigns to promote products, services, and ideas that raise public awareness, communicate information, and influence the action of specific target audiences.
Students will receive credit for only one of DDSN 2211/2212, 2251, or DSGN 2251.
Prerequisite(s): A minimum "C" grade in DSGN 2151; and a minimum "C-" grade in DSGN 2155.
Students will receive credit for only one of DDSN 2211/2212, 2251, or DSGN 2251.
Prerequisite(s): A minimum "C" grade in DSGN 2151; and a minimum "C-" grade in DSGN 2155.